Frequently Asked Question for Google Analytics 4(GA4) with Advanced eCommerce

How do I add the secret key for Google Analytics for my website?

Answer:

    • Go to Admin>>Plugins>>Google Analytics 4>>Configuration
    • You'll see the field called Enter API secret ; you’ll have to input the API secret for your website’s Google Analytics 4 here:

How do I find my Google Analytics API secret for my website?

Answer:

    • Login to your Google Analytics 4 account. Then go to Data Streams
    • Then, Select the Web Steam set up for your nopCommerce online store
    • In the Web Stream Details page, click the Measurement Protocol API secrets option
    • You’ll see the Measurement Protocol API secrets page slide over. Here, you can copy the key’s value in the Secret value column using the copy button

How can I enable advanced eCommerce tracking features?

Answer:

    • Go to Admin>>Plugins>>Google Analytics 4>>Configuration
    • To enable Advanced eCommerce tracking features for the website, please check the enable eCommerce field:

How long will it take for my Google Analytics 4 account to show updated stats for my website?

Answer:

  • After enabling the plugin, Google Analytics 4 typically shows accurate real-time stats after 4-24 hours after configuration.
  • All site data during this period will be tracked and be present when fully GA4 stats pages are updated.

Where can I see my eCommerce view and purchase metrics in Google Analytics 4?

Answer:

    • Login into your Google Analytics 4 on the web
    • Go to Reports>>Monetization>>eCommerce purchases
    • Here, you can find the reports for eCommerce purchases:

Why aren’t my eCommerce tracking metrics updating?

Answer:

    • As Google Analytics 4 utilizes event-based tracking, stats are tracked in real-time and updated when an event takes place.
    • Tags require a specific event to be fulfilled to be activated

For example :

  • Item views: This tag will only be tracking metrics when a product is viewed by the customer
  • Add-to-cart: This tag will only be tracking metrics when a customer puts a product into their shopping cart
  • Cart-to-view: This tag will only start tracking when a customer goes to view their cart items with any items added
  • E-commerce purchase: This tag will only start tracking after a customer completes a product purchase.

Suppose a customer views an item and puts it into their cart, it will only update Item views and add it to the cart. eCommerce purchases will only fire if the customer completes checkout for the product